codeweave

credits — industrial design & craft for codeweave kai laptop case by superset design 01credits — industrial design & craft for codeweave kai laptop case by superset design 01
KAI Inc.
year. 2025
type. product
credits — industrial design & craft for codeweave kai laptop case by superset design 01credits — industrial design & craft for codeweave kai laptop case by superset design 01

superset design created a special gift by exploring the formal and symbolic similarities between traditional korean patterns and QR codes.

credits — industrial design & craft for codeweave kai laptop case by superset design 02
credits — industrial design & craft for codeweave kai laptop case by superset design 02

this project began with the formal similarity between traditional korean patterns and QR codes. what makes this project truly interesting is not just the visual resemblance, but the fact that both symbols are visual systems that carry meaning.

credits — industrial design & craft for codeweave kai laptop case by superset design 03
credits — industrial design & craft for codeweave kai laptop case by superset design 03
credits — industrial design & craft for codeweave kai laptop case by superset design 04
credits — industrial design & craft for codeweave kai laptop case by superset design 04
credits — industrial design & craft for codeweave kai laptop case by superset design 05
credits — industrial design & craft for codeweave kai laptop case by superset design 05
credits — industrial design & craft for codeweave kai laptop case by superset design 06
credits — industrial design & craft for codeweave kai laptop case by superset design 06
credits — industrial design & craft for codeweave kai laptop case by superset design 07
credits — industrial design & craft for codeweave kai laptop case by superset design 07
credits — industrial design & craft for codeweave kai laptop case by superset design 08
credits — industrial design & craft for codeweave kai laptop case by superset design 08
credits — industrial design & craft for codeweave kai laptop case by superset design 09
credits — industrial design & craft for codeweave kai laptop case by superset design 09
credits — industrial design & craft for codeweave kai laptop case by superset design 10
credits — industrial design & craft for codeweave kai laptop case by superset design 10
credits — industrial design & craft for codeweave kai laptop case by superset design 12
credits — industrial design & craft for codeweave kai laptop case by superset design 12

to bring this gift to life, we journeyed to a quiet corner of seokmodo in ganghwado where a master artisan works, in a timeworn studio tucked deep within the stillness.

credits — industrial design & craft for codeweave kai laptop case by superset design 13
credits — industrial design & craft for codeweave kai laptop case by superset design 13
credits — industrial design & craft for codeweave kai laptop case by superset design 14
credits — industrial design & craft for codeweave kai laptop case by superset design 14
credits — industrial design & craft for codeweave kai laptop case by superset design 15
credits — industrial design & craft for codeweave kai laptop case by superset design 15

we didn’t want the final look and use of the sleeve to feel traditional, even though it was crafted using a traditional technique. our hope was that the message embedded in the gift would be discovered gradually through continued use.
that’s why we committed to a high level of craftsmanship in its making.

credits — industrial design & craft for codeweave kai laptop case by superset design 16
credits — industrial design & craft for codeweave kai laptop case by superset design 16

to bring this gift to life, we journeyed to a quiet corner of seokmodo in ganghwado where a master artisan works, in a timeworn studio tucked deep within the stillness.

credits — industrial design & craft for codeweave kai laptop case by superset design 17
credits — industrial design & craft for codeweave kai laptop case by superset design 17
credits — industrial design & craft for codeweave kai laptop case by superset design 18
credits — industrial design & craft for codeweave kai laptop case by superset design 18
credits — industrial design & craft for codeweave kai laptop case by superset design 19
credits — industrial design & craft for codeweave kai laptop case by superset design 19
credits — industrial design & craft for codeweave kai laptop case by superset design 20
credits — industrial design & craft for codeweave kai laptop case by superset design 20

through this project, we explored the intersection where traditional craft meets digital systems. a design language in which material and technology, symbolism and information, emotion and logic coexist with equal weight. within that, the 'symbol' is not a mere ornament, but a code that connects one era to another.

our hope was that the message embedded in the gift would be discovered gradually through continued use.

that’s why we committed to a high level of craftsmanship in its making.

credits — industrial design & craft for codeweave kai laptop case by superset design 21
credits — industrial design & craft for codeweave kai laptop case by superset design 21
credits — industrial design & craft for codeweave kai laptop case by superset design 22
credits — industrial design & craft for codeweave kai laptop case by superset design 22
credits — industrial design & craft for codeweave kai laptop case by superset design 23
credits — industrial design & craft for codeweave kai laptop case by superset design 23
credits — industrial design & craft for codeweave kai laptop case by superset design 24
credits — industrial design & craft for codeweave kai laptop case by superset design 24
credits — industrial design & craft for codeweave kai laptop case by superset design 25
credits — industrial design & craft for codeweave kai laptop case by superset design 25

a norigae, handcrafted by a traditional knot (maedeup) artisan, was attached to the front of the sleeve, seamlessly combining two forms of korean traditional craftsmanship.

a norigae, handcrafted by a traditional knot (maedeup) artisan, was attached to the front of the sleeve, seamlessly combining two forms of korean traditional craftsmanship.

credits — industrial design & craft for codeweave kai laptop case by superset design 26
credits — industrial design & craft for codeweave kai laptop case by superset design 26
credits — industrial design & craft for codeweave kai laptop case by superset design 27
credits — industrial design & craft for codeweave kai laptop case by superset design 27
credits — industrial design & craft for codeweave kai laptop case by superset design 28
credits — industrial design & craft for codeweave kai laptop case by superset design 28

credits — industrial design & craft for codeweave kai laptop case by superset design 29
credits — industrial design & craft for codeweave kai laptop case by superset design 29
credits — industrial design & craft for codeweave kai laptop case by superset design 30
credits — industrial design & craft for codeweave kai laptop case by superset design 30
credits — industrial design & craft for codeweave kai laptop case by superset design 31
credits — industrial design & craft for codeweave kai laptop case by superset design 31
credits — industrial design & craft for codeweave kai laptop case by superset design 32
credits — industrial design & craft for codeweave kai laptop case by superset design 32
credits — industrial design & craft for codeweave kai laptop case by superset design 33
credits — industrial design & craft for codeweave kai laptop case by superset design 33